
As 2025 comes to a close, we’re reflecting on the shifts that defined the year; the strategies that moved the needle across offers, customer acquisition, and paid traffic.
In this special recap episode, you’ll hear back-to-back clips from Molly Pittman, John Grimshaw, and Pep Hufen, each sharing insights that stood up to real-world challenges. If you’re planning your next campaign or refining your offer stack, this episode will help you head into 2026 with clarity and momentum.
“These aren’t random clips. Each one was part of a conversation that deeply resonated with you, our audience, and together they tell a story about how to build smarter, more resilient businesses in a changing landscape.”
– Anthony, Smart Marketer Podcast

You Will Learn:
- Why Self-Liquidating Offers (SLOs) are essential for scalability in 2026
- How low-cost digital products drive higher AOV and customer value
- The Red Drop case study using education to drive conversions
- What Meta’s Andromeda update really changed and how to optimize for it
- Why creative portfolios outperform individual ad tests
- How to structure your campaigns for better results across the funnel
Links & Resources:
- Smart Marketer: smartmarketer.com
- Instagram: @smartmarketerig
- Omnisend Offer 50% Off for 3 Months: smartmarketer.com/omnisend
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