Shopify just released a feature that most brands have not noticed yet, but it could completely change how eCommerce stores grow, monetize traffic, and increase conversion rates.
In this episode, Pep Hufen, CEO of Smart Marketer Agency, breaks down Shopify’s new Product Network, a system that lets your store sell other brands’ products directly inside your own site without inventory, fulfillment, or losing the customer relationship.
“This isn’t an ad network. Shopify is building an ecosystem flywheel.” – Pep Hufen
If you run a Shopify store or work with brands that do, this is a must-listen.
You Will Learn
- How Shopify’s Product Network actually works and why it is not an affiliate program
- How to monetize lost intent when shoppers search for products you do not carry
- Why this feature can increase conversion rate, average order value, and ROAS without more ad spend
- How Shopify is positioning itself as the anti-Amazon
- Why collaborative commerce beats marketplaces for brand owners
- What early adopters can do now to gain a compounding advantage
Links & Resources
- Smart Marketer
- Smart Marketer Agency
- Prefer video? Watch Pep Hufen explain Shopify’s Product Network
- Omnisend (Smart Marketer Exclusive Offer)
Use code SMART for 50 percent off your first three months
Serve the World Unselfishly and Profit!
Find Us On Apple Podcast Find us on Stitcher Find us on Spotify
