Building a Local Brand, Marriage, and Mission with Molly Pittman & Casey Maupin

What happens when two childhood friends reconnect, build a life together, and end up creating businesses rooted in community, purpose, food, and rescue dogs?

In this heartfelt episode, Molly sits down with her husband, Casey, to talk about their reconnection story, building Morley’s Backyard in Danville, Kentucky, navigating entrepreneurship as a couple, honoring Molly’s dad, and growing Fields of Freedom Dog Rescue.

“We’re not working for tomorrow. We’re working for what three years down the road looks like.” – Casey Maupin 

You Will Learn

  • How Molly and Casey reconnected after growing up together in Kentucky.
  • Why community can become one of the strongest business advantages.
  • What made Morley’s Backyard a standout local opportunity.
  • How Casey approaches farm-to-table, Kentucky Proud food, and local partnerships.
  • Why boundaries matter when both partners are entrepreneurs.
  • How hands-on work, service, and rescue dogs bring deeper fulfillment.
  • The role Smart Marketer, Morley’s, and Fields of Freedom play in one shared ecosystem.

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New Partnership!

Email & SMS marketing so good, it's boring.

A preferred Smart Marketer partner.