Join the Free 5-Part Mini-Class with Molly Pittman & Denis Paskalev
Learn How to Run Meta Ads the 2026 Way – From the Team Behind 650m+ in Profitable Spend
With Andromeda, creative determines performance. Great creative cuts costs 50%. Bad creative raises them 50%.
Learn the 2026 approach to campaign structure, creative, and optimization.
Swipe our Creative Diversification Matrix, get hooks working now, and watch us build real campaigns.
5 Videos. Real Campaigns. Start 2026 with More Clarity (Not Panic)
Grounded in performance data from 50+ client accounts spending $50K–$500K/month.
With Andromeda, creative determines performance. Great creative cuts costs 50%. Bad creative raises them 50%.
Learn the 2026 approach to campaign structure, creative, and optimization.
Swipe our Creative Diversification Matrix, get hooks working now, and watch us build real campaigns.
The platform has changed so dramatically in the last year that strategies from even 2024 can tank your performance. And if your feed looks anything like mine, you’ve probably seen a lot of noise (and panic) about Meta’s latest updates.
But most of what’s being shared right now is guesswork — not grounded in real data.
We built this free class to fix that. I’m breaking down what’s actually happening inside Meta’s Andromeda rollout, using performance data from 50+ client accounts spending $50K–$500K/month.
In 5 videos, you’ll learn the exact system we use to manage $650m+ in profitable Meta spend — updated for 2026 and Andromeda. No fluff. No theory. Just the frameworks, structures, and creative strategies working right now.
This mini-class will cut through the confusion — and give you a clear, practical plan so you’re positioned to scale in Q1 2026.
Creative costs are up — significantly — and this is the single biggest factor determining who scales and who stalls next quarter. In this video, we’ll break down Meta’s Andromeda update, explain what the 50% creative cost multiplier actually means for your ad account, and show you what we’re seeing across 50+ client accounts right now. Two completely opposite strategies are working — and most advice you’re hearing is already outdated.
Creative is your #1 lever now. In this video, go behind the scenes and see how winning ads actually get made — from first idea to final output. Learn how creative functions as targeting in the Andromeda era, the AI tools we use to speed up production, and the hooks working right now. You’ll walk away with our Creative Menu — proven hooks you can swipe immediately.
Steal the new blueprint our team is rolling out across high-spend accounts this month. In this video, Denis breaks down the Creative Diversification Matrix — a framework for analyzing your ads by avatar, format, message, emotional tone, and more. You’ll get a scorecard for weekly creative sprints and a spreadsheet exercise to find the gaps in your current creative mix.
One client is scaling using the old model. Another is scaling fast using Meta’s new model. Both are working — but for completely different reasons. In this video, you’ll see exactly how to know which approach fits your account, plus a hybrid option that combines the best of both. These are the exact structures we’re rolling out across agency accounts right now — helping brands stabilize performance while others are scrambling.
Three real brands achieved 50% growth after making one change — they nailed their avatar. In this video, we’ll show you why focusing only on creative can hold you back, and how dialing in your avatars and offers can unlock scale you didn’t know was there. Creative is the hot topic — but the fundamentals still win.
March 5th. One Hour. Bring your questions and get unstuck.

CEO, Smart Marketer
Hey! I’m Molly, CEO of Smart Marketer.
In my career, I’ve overseen $650 million in ad spend, spoken on stages across the globe, and helped teach 10,000+ students how to succeed with paid traffic.
I’m also the author of a hit book (Click Happy), and as a podcast host I’ve driven over 5 million downloads.
As CEO of Smart Marketer, I run Mentor Table (our mastermind for 7- and 8-figure brands), lead Smart Paid Traffic LIVE, and consult with our agency clients — helping marketers and business owners level-up their media buying skills every day.

Director of Advertising, Smart Marketer
Denis is the Director of Advertising at Smart Marketer, where he oversees $23M+ in annual Meta ad spend across dozens of brands. His frameworks for creative diversification and campaign structure have become the backbone of our agency’s approach.
What makes Denis different? He learned media buying from the outside in — no marketing degree, no connections, just relentless learning and 70+ job rejections before he got his first shot. That perspective shapes everything he teaches: practical, no-fluff systems that work whether you’re just starting out or managing serious spend.
This system works for ecommerce, info products, SaaS, services & more.
Whether you're spending $1K/month or $100K+, these frameworks scale with you.
New to Meta ads? Running them for years? Either way, you'll walk away with something new.
Solo founder or full media buying team — the principles are the same.
Grounded in performance data from 50+ client accounts spending $50K–$500K/month.