Blue Ribbon Austin 2024 logo featuring a cow with a ribbon and spots

April 30 - May 2, 2024

Thank you to our sponsors

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Loop logo with "loop" text on a purple background
OMG Commerce logo with pixelated text on a green background.
Pink ribbon design with horizontal line, possibly for Blue Ribbon Austin 2024

Proper Hotel

Situated in Downtown’s Second Street District, Austin Proper Hotel and Residences is the newest luxury lifestyle hotel in Austin, just steps from Lady Bird Lake, the legendary Austin City Limits music venue and nearby boutiques. With inspiring interiors by Kelly Wearstler and culinary offerings in collaboration with McGuire Moorman Lambert Hospitality, Austin Proper offers 238 rooms and suites, a dedicated spa and fitness center, and 14,000 square feet of meeting and event spaces, including a rooftop pool deck & restaurant offering small-batch tequilas and sunset views. Anything less just wouldn’t be Proper.

Luxurious hotel room with a king-size bed, armchair, and scenic view
Man with beard and beanie gesturing on beach, possibly at Blue Ribbon Austin 2024 event.

Morning Workouts

Start each day with a gentle 30-minute workout lead by professional fitness instructor Christian Doten. Christian’s 30-minute sessions are super fun and draw from exercises like yoga, core stability and qi gong to provide you with an energizing start to each day of the event.

WHAT TO BRING: Please bring a water bottle and join us on the cliff.

April 30 - May 2 Schedule

new member party

When: Tuesday, April 30 @ 4:30PM – 6PM

Where: Quill Room

Welcome Cocktail Reception

When: Tuesday, April 30 @ 6PM – 9PM

Where: Quill Room

Day 1 Wednesday, May 1

time
event
8-8:30am

Morning Movement with Christian Doten

Morning Glory (2nd Floor)

8-10am

Breakfast

Mirabeau Ballroom (2nd Floor)

10-11am

Ezra Firestone

Opening Remarks

11-11:30pm

Dara Denney

Performance Creative That Converts in 2024

11:30-1pm

Roundtables

1-2:30pm

Lunch

Mirabeau Ballroom (2nd Floor)

2:30-2:45pm

Christian Doten

2:45-3:15pm

Cathryn Lavery

From Exit to Entry: BestSelf Buyback and my 90-Day Blueprint to Profitability

3:15-3:45pm

Dr. David Matsumoto

An Introduction to Tactical Social Influence

3:45-4:15pm

Jeremiah Allen

Fix this and you fix your ads. Every time.

4:15-4:45pm

Ben Bennett

How to Use Psychology to Craft Your Creative Strategy

5-6pm

Happy Hour

6-10pm

Party

Bull & Bowl

Day 2 Thursday, May 2

time
event
8-8:30am

Morning Movement with Christian Doten

Morning Glory (2nd Floor)

8-10am

BREAKFAST

Mirabeau Ballroom (2nd Floor)

10-10:15am

Christian Doten

10:15-10:30am

Ezra Firestone

Opening Remarks

10:30-11am

Drew Arciuolo

Be everywhere, but not for everyone

11-11:45pm

Ronak Shah & Ashvin Melwani

Supercharge your Acquistion Creatively & Thinking Beyond The Send Button for Retention

11:45-12:15pm

Samantha Herrera

META

12:15-12:45pm

Ryan McKenzie

TRU EARTH (Mystery Content)

1-2:30pm

Lunch

Mirabeau Ballroom (2nd Floor)

2:30-2:45pm

Christian Doten

2:45-3:15pm

Dean Brenan

Fireside Chat

3:15-3:30pm

Ezra Firestone

Wrap Up

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