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THE SMART MARKETER SHOW w/ MOLLY PITTMAN

The New Meta Ads Playbook: What's Changed, What's Working, & What to Do Next

THE SMART MARKETER SHOW w/ MOLLY PITTMAN

Join Us Live Every Month For the Latest Strategies in D2C Marketing

EPISODE 11

Watch our Live Show To Stay Updated On Everything DTC

  • Meta’s Andromeda update quietly introduced a 50% creative cost multiplier—and it’s rewriting how brands scale. Learn what this means for your ad account before Q1 hits.
  • We pulled data from 50+ client accounts and found two completely opposite strategies scaling right now. See what’s actually working in the wild—and why most advice you’re hearing is already outdated.
  • One simple campaign restructure is helping brands stabilize performance while others are scrambling. Steal the new blueprint our team is rolling out across high-spend accounts this month.

Join Us LIVE!

January 13th at 2pm ET

Every month, come hang out with Molly and her all-star guests to hear valuable insights, get answers to your questions, & swipe free resources.

Join us every month to learn:

  • Numbers Don’t Lie – Get a clear, data-driven look at key trends shaping the industry.
  • This Just In – Stay ahead with the latest breaking news and updates in digital marketing.
  • Action of the Month – Walk away with a powerful, proven strategy to boost your results.
  • Copy This Win – See what’s working with a real case study you can model for your own business.

EPISODE 11

Join Us LIVE!

December 9th at 2pm ET

Only 500 SPOTS Available!

Save your seat now before the show fills up!

Ezra's Ecommerce Growth Map

Learn how to build, scale and even sell the perfect business in 2025 using the hidden formula behind all of Ezra’s successful brands.

  • 15 years of ecom insights boiled down to 1 resource w/ a how-to training
  • The 5 scale levers you need to grow any business
  • In-depth case studies on how Ezra built (and saved) 2 8-figure companies

This Month’s Featured Resource

Swipe yours FREE when you join us for Episode 1 of The Smart Marketer Show!

“If you’re allergic to money, I wouldn’t check out this show.”

–Steve

“100/10”

–Michael

"Amazing... Love it!

–Kate

“This was fabulous. Thank you!”

–Michael

“Great First Show!"

–Eva

“SO GOOD!”

–Eduardo

Breaking down the latest news, trends
& winnings strategies in DTC.

THIS MONTH'S EPISODE PREVIEW

SEGMENT 1
Numbers Don't Lie


Get a clear, data-driven look at key trends shaping the industry.
The 50% Creative Cost Multiplier

SEGMENT2
This Just In​


Stay ahead with the latest breaking news and updates in digital marketing.
What We're Seeing Across 50+ Client Accounts Since The Meta Update

SEGMENT3
Action of the Month


Walk away with a powerful, proven strategy to boost your results.
The New Ad Campaign Structure Blueprint

SEGMENT 4
Copy This Win


See what’s working with a real case study you can model for your own business.
Two Opposite Strategies, Both Scaling Right Now

MEET YOUR HOST

Hey! I'm Molly, CEO of Smart Marketer.

In my career, I’ve overseen $650 million in ad spend, spoken on stages across the globe, and helped teach 10,000+ students how to succeed with paid traffic.

But one of the best parts of my job is getting to hang out with members of our community to talk shop about what’s new and exciting in the world of marketing…

And now, I get to do that every month on The Smart Marketer Show!

Join us live for every new episode, where you’ll get personal and professional insights to help you develop your skillset, thrive in your role and even enjoy life more outside of work.

You’ll also have the opportunity to ask questions and get real-time answers from me and special industry guests

It’s going to be so much fun — I hope to see you at our next show!

Featured Guests

Ezra Firestone

Founder, Smart Marketer

✓ Grew a $165 million brand using Facebook as main acquisition channel

✓ Helped teach 1,000s of marketers how to run ads through Smart Marketer courses

✓ World renowned expert in ecommerce and conversion optimization

Ben Bennett

Director of Ad Creative, Smart Marketer

✓ Developed and launched a profitable Creative Service for Smart Marketer.

✓ Quadrupled a client’s business with a single piece of creative.

✓ Dedicated lifelong learner of behavioral psychology and its influence on marketing.

Pepijn Hufen

CEO, Smart Marketer Agency

✓ Oversees $2 million in monthly ad spend

✓ A master of ad strategy

✓ Oversaw the growth of Smart Marketer agency clients, achieving a 213% average increase over the last 12 months

John Grimshaw

CMO, Smart Marketer

✓ Profitably directed over $7 million in ad spend

✓ 462 million sent emails over hundreds of promotional campaigns

✓ Helped drive a record-breaking year of growth for Smart Marketer

DO NOT MISS OUT!

Get your invite to The Smart Marketer Show:

the best way to stay updated on everything D2C!

GET INVITE

EPISODE 2

WHAT'S WORKING NOW IN DTC MARKETING

LIVE, March 11 @ 1pm EST