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Get Started with the Industry’s Best Introductory Trainings
This is the best introductory content marketing course available anywhere. Period.
Originally released for the Shopify eCommerce University, Content Marketing for Traffic & Sales teaches you the most powerful thing you can be doing for your business:
Learn how to create, optimize, and market engaging content in order to build and scale your business.
Learn how to convert your website traffic into sales.
This course is geared specifically towards eCommerce business owners who want to increase their conversions with Conversion Rate Optimization.
This is over 6 years worth of Ezra’s split testing data compiled into 7 videos, teaching you how to get the most value out of your traffic. We share with you what has proven to work best for the header, footer, landing pages, videos and more.
Learn the most effective strategy for using Facebook advertising to grow an ecommerce business.
There's been a big change in how we sell products online, and to take advantage of this new opportunity we’ve been using an effective new ads strategy...
It's called Multi-Touchpoint Marketing, and we used it to grow our ecommerce business from $3 million to $17 million in one year using Facebook advertising. These 3 videos show you how.
Check Out Our Blog
In our latest blog posts, we’ll show you behind the scenes of the biggest industry events, ecommerce case studies, entrepreneur lifestyle tips, the latest marketing and advertising strategies, and more!
Popular Blog Posts:
Trending: Long Form Product Offer Pages
When you think of product offer pages, or what some people call product detail pages, you should think of them as the most important page on your website. Read More >>
How to Run a Business in the Amazon Era (Behind the Scenes of Content&Commerce 2016):
Did you hear that Walmart (the biggest retail chain on the planet) just purchased Jet.com in an effort to compete with Amazon?
Amazon.com already makes up one-half of every dollar spent online in this country. And now that Jet.com is being backed by a company worth $144 billion…How can we compete with that? Read More >>
Hustle ’N Grind
We’ve all been told this before: Hustle. Grind. Sacrifice. Well I think this advice is incredibly misguided. You don’t want to work hard and burn yourself out.
What you want—and this is the real key to winning in this game—is consistency. It’s about showing up every day and applying that slow, steady pressure. Read More >>